Making ChatGPT Your Best Referral Source: From The Build A Better Agency Summit

This special edition episode gives you exclusive access to a presentation that most people won’t get to hear outside the event. Straight from the stage of The Build A Better Agency Summit, Tom Schwab shares how you can make ChatGPT your best referral source.

In this talk, Tom reveals how AI has become one of the strongest new drivers of referrals, and how thought leaders, consultants, and professional service experts can position themselves to take advantage of it. You’ll hear his journey of trial, error, and discovery, and how podcast interviews create the authentic, long-form content AI trusts when recommending businesses to ideal clients.

From increasing your share of voice, to building consistent brand sentiment to keeping your message fresh and relevant, Tom shows why the future of referrals is no longer just people, it’s people and AI. You’ll walk away with practical strategies you can apply now to ensure ChatGPT and other AI platforms become powerful advocates for your brand.

Timestamps From This Episode:

[02:28] Mindset shift – What does this make possible?

[06:59] Why Interview Valet is choosing podcast interviews to win with AI this year.

[13:28] Diversifying your brand voice to cast a broader reach.

[30:13] Authenticity & AI-generated content.

[39:30] The value of other people’s audiences.

Resources From This Episode:

InterviewValet.com

PodcastInterviewMarketing.com

Looking For More?

Here are some resources to help you get started with a Podcast Interview Marketing strategy to grow your brand or business.