Use Targeted Podcast Interview As A Powerful Marketing Channel

AI And Tech Episodes

136
July 7, 2026

The Richness of Audio with Eric Gonzales

AI is no longer just reading your words it's learning to hear them. Eric Gonzales, co-founder of Tenur AI, says that voice-first AI is reshaping relationship building. With host Tom Schwab, Eric explains why transcripts miss the tone, emotion, and context that voice carries, and how this shift from "2D data" to multimodal understanding is changing CRM, networking, and even AI assistants themselves. They dig into why context, not more data, builds trust, and why feeling "understood" is the rea...
127
May 5, 2026

How to Get Recommended by AI, Not Just Found with Andreas Voniatis

AI isn't rewarding noise, it's rewarding signal. Andreas Voniatis, who built his first machine learning model in 2019 and founder of Artios.io, joins Tom Schwab to break down how AI search (GEO) is fundamentally different from traditional SEO. Generic, rehashed content won't get you recommended. Proprietary research, real conversations, and original insights will. Discover why podcast interviews are uniquely positioned to feed AI the kind of content it's looking for, how to become visible, an...
123
April 7, 2026

Video Authority: The Art and Science of Converting Viewers Into Clients with Aleric Heck

Build authority on video with Aleric Heck, founder of AdOutreach and author of Video Authority. If you're chasing views, likes, and subscribers, you're optimizing for the wrong thing. With host Tom Schwab, Aleric explains how to use video on YouTube and beyond as a genuine client acquisition system. Aleric shares his firsthand proof: a 600K-subscriber channel generated far less revenue than an 83K-subscriber channel built intentionally for ideal clients. The lesson? Start with the end in mind...
121
March 24, 2026

Stand Out or Fade Out: The Storytelling Strategy for Experts with Park Howell

In a world drowning in AI-generated noise, the experts who win are those with a clear, compelling story. Emmy-winning business storytelling coach and co-creator of Story Cycle Genie, Park Howell, talks about why storytelling is the oldest, and still most powerful, technology available. With host Tom Schwab, Park shares his proven Story Cycle System, the game-changing ABT (And, But, Therefore) framework, and how his AI-powered Story Cycle Genie helps brands find their voice without losing it. ...
119
March 10, 2026

The Authority Filter: How AI, LinkedIn, and Podcasting Decide Who Gets Heard with Matt Halloran

Are you building authority or just making noise? AI advisor, and podcast and marketing veteran, Matt Halloran shares how LinkedIn, podcasting, and AI are converging into a single powerful filter. The filter that determines who gets seen, heard, and hired. Matt breaks down why your LinkedIn profile must pass the authority test, how AI is indexing your content across every platform, and why smart content reuse beats creating more. Whether you're a speaker, leader, or entrepreneur, this episode ...
118
March 3, 2026

Keep The Podcast Conversation Going With Your Own AI Clone with Joe Fier

Delphi AI advisor and host of Hustle and Flowcharts podcast, Joe Fier, challenges the idea: what if your podcast interviews never stopped working for you? Talking with host Tom Schwab, Joe shares how he built his AI clone using Delphi AI, a digital twin trained on his podcasts, content, and IP, to turn one-way interviews into dynamic, 24/7 conversations. Together, they unpack how category leaders can scale authority, nurture leads, and deepen relationships without sacrificing authenticity. Th...
112
Jan. 20, 2026

Market Eminence with David Newman

Author of Do It! Marketing David Newman unpacks the powerful idea of market eminence, the ability to become the first, most trusted choice in your category without shouting for attention. Drawing from David’s new book with host Tom Schwab, the conversation explores how professionals can rise above AI-generated noise by shifting from “how-to” content to leadership-driven, belief-shaping ideas. David shares actionable frameworks, contrarian thinking, and three clarifying questions you can use i...
108
Dec. 23, 2025

Podcast Guesting Trends That Will Define 2026

Interview Valet founder Tom Schwab and Marketing Manager Tiffany Meenk sit down to examine podcast and marketing trends in 2026. Rather than making conventional “predictions,” Tom and Tiffany examine the data, the industry signals, and the on-the-ground experiences from hundreds of Interview Valet clients to outline where podcast-driven marketing is undeniably heading. They unpack the dramatic transition from keyword-driven marketing to conversation-driven discovery, fueled by AI platforms no...
100
Oct. 28, 2025

The Rise of the Creator Capitalist with Christopher Lochhead

What happens when the godfather of category design returns with a bold new playbook for the post-AI world? Legendary thinker Christopher Lochhead joins us in this milestone 100th episode to explore the radical shift reshaping business, creativity, and marketing: the rise of the Creator Capitalist. For seventy years, the "knowledge economy" rewarded people for what they knew. But in the age of AI, existing knowledge is free and ubiquitous. The winners will be those who create net new value. Wi...
98
Oct. 14, 2025

How AI Is Changing How Agencies Get Clients with Drew McLellan

How do you stand out as a trusted authority in an age where AI can generate anything, but not everything feels real? Drew McLellan, CEO of Agency Management Institute and host of Build a Better Agency, explores how AI is reshaping the way agencies attract and serve clients. With over 500 podcast episodes and decades of experience coaching agency owners, Drew shares with host Tom Schwab why authentic human connection is still the ultimate competitive advantage. They discuss how podcasting buil...
97
Oct. 7, 2025

The Sales Cylinder, Not the Sales Funnel: How to Build Trust That Converts with Ari Galper

What if everything you’ve been taught about selling is wrong? The world’s number one authority on trust-based selling, Ari Galper, challenges the traditional numbers game approach to sales. Talking with host Tom Schwab, he shares his belief that we’re living in a trust recession, where prospects are skeptical, sales funnels are broken, and chasing leads only erodes credibility. Together, they unpack why the old-school funnel fails and introduce a revolutionary alternative - The Sales Cylinder...
96
Sept. 30, 2025

Why Your Intuition Is Your Competitive Edge Beyond AI with Samantha Hartley

What if your most powerful asset as a consultant, coach, or professional service provider wasn’t your expertise, credentials, or case studies - but your intuition? Samantha Hartley, of Enlightened Marketing, flips the script on how to stay indispensable in the age of AI during this conversation with host Tom Schwab. Drawing from her popular newsletter, Samantha explains why gut instinct, discernment, and lived experience are the real differentiators that no algorithm can replicate. She and To...
95
Sept. 23, 2025

The AI and Innovation Paradox: Balancing Technology and Human Touch with Jeff Sesol

Tech pioneer, leadership coach, and host of the Pull The Chute podcast, Jeff Sesol, and host Tom Schwab talk about what happens when innovation moves faster than our ability to process it. From building FreeDrive in the 90s, one of the earliest online file storage companies, to coaching leaders and hosting a top podcast, Jeff has seen firsthand how disruption reshapes the way we work and live. Together, they explore how AI is transforming productivity and relationships, why human thinking and...
93
Sept. 9, 2025

Making ChatGPT Your Best Referral Source: From The Build A Better Agency Summit

This special edition episode gives you exclusive access to a presentation that most people won’t get to hear outside the event. Straight from the stage of The Build A Better Agency Summit, Tom Schwab shares how you can make ChatGPT your best referral source. In this talk, Tom reveals how AI has become one of the strongest new drivers of referrals, and how thought leaders, consultants, and professional service experts can position themselves to take advantage of it. You’ll hear his journey of ...
88
Aug. 5, 2025

AI Is Not the Strategy, It’s the Test: Leading Big Bets That Drive Growth with John Rossman

Former Amazon executive and bestselling author John Rossman shares with host Tom Schwab what it really takes to lead and innovate in what Rossman calls the age of turbulence. Far from chasing the hype around artificial intelligence, John argues that AI isn’t the strategy, it’s the test. Drawing on lessons from his books The Amazon Way, Think Like Amazon, and Big Bet Leadership, he explains how leaders can drive real growth by focusing on durable customer needs, designing meaningful experiments, ...
87
July 29, 2025

A Data-Driven Way to Choose the Right Podcasts: The Podcast Authority Score

This conversation is the answer to everyone’s question, “Is this a good podcast for me?” This groundbreaking conversation with Luke Belbina, co-founder of Pod Engine, shares a long-overdue innovation in podcast marketing with host Tom Schwab: The Podcast Authority Score. For years, podcast guesting has felt like guesswork, relying on incomplete or misleading metrics like download numbers. But now, with the power of AI and real-world podcast data, that’s about to change. Luke and Tom discuss w...
67
March 11, 2025

How To Better Track The Impact of Every Podcast Appearance

Have you ever wondered if your podcast appearances are actually driving results for your business? In this episode host Tom Schwab sits down with Jessica Morgan to uncover the keys to measuring real podcast ROI. Jessica, Interview Valet Operations...
66
March 4, 2025

The 2025 State of Podcast Guesting: Beyond The Data

What does podcasting look like for guests in 2025? What do recent shifts and current trends reveal about building an effective podcast interview marketing strategy right now? In this special episode of The Podcast Interview Marketing Show,...
42
Sept. 18, 2024

Harnessing Generative AI Into Your Lead Referral Source with Language Model Optimization

The idea of harnessing the power of generative AI to supercharge your referral network and expand your business is revolutionizing traditional marketing. AI is transforming how our target audiences discover us, shifting the focus from SEO to LMO—or...
21
April 24, 2024

How To Leverage AI To Maximize Your Podcast Interviews

AI is a shiny new object for many. It’s a powerful tool that marketers are using but how can it help podcast guests? There are a lot of new experts on the subject out there, but we wanted to talk to someone who understands the history and evolution...