Use Targeted Podcast Interview As A Powerful Marketing Channel

Podcast Data & Impact Episodes

How Podcasts Open Doors To Strategic Partnerships with Giuseppe Grammatico
Feb. 24, 2026

How Podcasts Open Doors To Strategic Partnerships with Giuseppe Gramm…

The true ROI of podcast interviews isn’t downloads or leads, according to franchise expert Giuseppe Grammatico. It’s relationships. Talking with host Tom Schwab, Giuseppe shares how focusing on authentic connections has led t...

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The 2026 State of Podcast Guesting: Beyond The Data
Feb. 17, 2026

The 2026 State of Podcast Guesting: Beyond The Data

This special edition episode with host Tom Schwab and Interview Valet’s Marketing Manager Tiffany Meenk goes beyond the data reported in the 2026 State of Podcast Guesting. Together, they discuss what’s really happening in po...

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From Predictions to Proof: Revisiting 2025 Marketing Forecasts One Year Later
Dec. 16, 2025

From Predictions to Proof: Revisiting 2025 Marketing Forecasts One Ye…

Every December, marketers make bold predictions about what’s coming next. Very few ever come back to admit whether they were right or completely wrong. Host Tom Schwab is joined by Interview Valet’s Marketing Manager, Tiffany...

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Making ChatGPT Your Best Referral Source: From The Build A Better Agency Summit
Sept. 9, 2025

Making ChatGPT Your Best Referral Source: From The Build A Better Age…

This special edition episode gives you exclusive access to a presentation that most people won’t get to hear outside the event. Straight from the stage of The Build A Better Agency Summit, Tom Schwab shares how you can make C...

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AI Is Not the Strategy, It’s the Test: Leading Big Bets That Drive Growth with John Rossman
Aug. 5, 2025

AI Is Not the Strategy, It’s the Test: Leading Big Bets That Drive Gr…

Former Amazon executive and bestselling author John Rossman shares with host Tom Schwab what it really takes to lead and innovate in what Rossman calls the age of turbulence. Far from chasing the hype around artificial intell...

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A Data-Driven Way to Choose the Right Podcasts: The Podcast Authority Score
July 29, 2025

A Data-Driven Way to Choose the Right Podcasts: The Podcast Authority…

This conversation is the answer to everyone’s question, “Is this a good podcast for me?” This groundbreaking conversation with Luke Belbina, co-founder of Pod Engine, shares a long-overdue innovation in podcast marketing wit...

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Podcast ROI: Where to Use Your Interviews for Maximum Impact
July 8, 2025

Podcast ROI: Where to Use Your Interviews for Maximum Impact

If you think podcast guesting ends when the interview wraps, this episode will shift your entire mindset. Host Tom Schwab is joined by Chloe Williamson, Senior Account Manager at Interview Valet, for a game-changing conversat...

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How To Better Track The Impact of Every Podcast Appearance
March 11, 2025

How To Better Track The Impact of Every Podcast Appearance

Have you ever wondered if your podcast appearances are actually driving results for your business? In this episode host Tom Schwab sits down with Jessica Morgan to uncover the keys to measuring real podcast ROI. Jessica, Interview Valet Operations...

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The 2025 State of Podcast Guesting: Beyond The Data
March 4, 2025

The 2025 State of Podcast Guesting: Beyond The Data

What does podcasting look like for guests in 2025? What do recent shifts and current trends reveal about building an effective podcast interview marketing strategy right now? In this special episode of The Podcast Interview Marketing Show,...

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Multiply Your Results and Impact From Podcast Guest Appearances with Beth Trejo
Jan. 8, 2025

Multiply Your Results and Impact From Podcast Guest Appearances with …

Host Tom Schwab sits down with Beth Trejo, founder of Chatter Kick, to uncover the game-changing strategies behind leveraging podcast interviews for business growth. Beth shares her expertise on turning a single interview into a month's worth of...

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Timeline To Results With Your Podcast Guest Appearances
Nov. 6, 2024

Timeline To Results With Your Podcast Guest Appearances

Our host Kristen Nolan talks with Interview Valet Marketing Manager Tiffany Meenk to address the crucial topic of timing your results with podcast guest appearances. Tiffany shares the proprietary findings from Interview Valet’s database on the...

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Harnessing Generative AI Into Your Lead Referral Source with Language Model Optimization
Sept. 18, 2024

Harnessing Generative AI Into Your Lead Referral Source with Language…

The idea of harnessing the power of generative AI to supercharge your referral network and expand your business is revolutionizing traditional marketing. AI is transforming how our target audiences discover us, shifting the focus from SEO to LMO—or...

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Optimizing for IMPACT: Debunking The Top 1% Ranking For Podcasts
Aug. 21, 2024

Optimizing for IMPACT: Debunking The Top 1% Ranking For Podcasts

This conversation with Interview Valet Founder Tom Schwab and Operations Manager Jessica Morgan hits on a sensitive topic in podcasting – the coveted 1% ranking and why it doesn’t mean what you think it means.   Podcast interview marketing is...

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The Missing Link To Getting Results From Your Podcast Interviews
May 1, 2024

The Missing Link To Getting Results From Your Podcast Interviews

Whether you’ve tried podcast guesting in the past and didn’t see any results, or you have considered trying it out but are concerned it won’t be worth the investment - this discussion is for you. Tiffany Meenk talks with IV founder Tom...

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How To Leverage AI To Maximize Your Podcast Interviews
April 24, 2024

How To Leverage AI To Maximize Your Podcast Interviews

AI is a shiny new object for many. It’s a powerful tool that marketers are using but how can it help podcast guests? There are a lot of new experts on the subject out there, but we wanted to talk to someone who understands the history and evolution...

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The Podcast Guesting Manifesto with Paul Colligan
March 27, 2024

The Podcast Guesting Manifesto with Paul Colligan

There are probably more untruths about podcast guesting than there are truths about podcast guesting. After reading Paul Colligan’s Podcast Guest Manifesto, Interview Valet founder Tom Schwab had to sit down and dive into the thought-provoking...

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How To Choose The Right Podcast For Your Interview
Feb. 28, 2024

How To Choose The Right Podcast For Your Interview

Podcast guests often place emphasis on the wrong considerations of what a “good” podcast is. There is a substantial difference between a good podcast, meaning one that gets tens of thousands of monthly listens and features celebrity guests, and a...

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