Marketing Episodes

Have you ever felt stuck in a cycle of learning—one more podcast, one more book, one more course—while your to-do list grows untouched? You're not alone. Tom Schwab is joined by growth marketing expert Mark Donnigan for a pow...

What if your biggest business challenge isn’t your product or service, but the category it lives in, or doesn’t? This week we hear from Kevin Maney, co-author of Play Bigger and founding partner of Category Design Advisors, with a...

If you’ve ever felt like marketing is just a numbers game - throwing money at ads and hoping something sticks - this episode with Eddie Yoon will change your mind. The co-creator of Category Pirates and co-author of Superconsumers from Harvard...

A conversation you won’t want to miss with the co-founder of SparkToro and Snackbar Studio Rand Fishkin. Host Tom Schwab talks with the digital marketing visionary for a deep dive into what really matters in modern marketing. Together, they...

World record-holding mountaineer, author, and motivational speaker Jenn Drummond shares how non-fiction authors can strategically leverage podcast interviews to amplify their message, grow their audience, and drive meaningful results. Jenn didn’t...

What does podcasting look like for guests in 2025? What do recent shifts and current trends reveal about building an effective podcast interview marketing strategy right now? In this special episode of The Podcast Interview Marketing Show,...

This conversation challenges the traditional approach to selling professional services and offers a fresh perspective from Greg Alexander, founder of Collective 54 and author of The Boutique: How to Start, Scale, and Sell a Professional Services...

If you're spending valuable time sharing your expertise on podcasts but not repurposing that content, you're missing out on significant opportunities. One often overlooked area is your website, where you can leverage real estate to maximize...

Kick off the new year with a strategic edge! In this episode of The Podcast Interview Marketing Show, Tom Schwab sits down with Tiffany Meenk, Interview Valet’s savvy marketing manager, to explore the transformative trends shaping marketing in 2025....

Bryce Henson is the CEO of the widely recognized franchise Fit Body Boot Camp. He talks with Interview Valet Operations Manager Jessica Morgan about how he has masterfully used podcast guesting to amplify his brand's presence and attract new...

Host Tom Schwab talks with Interview Valet’s PR and podcasting expert Liz Brooks. Liz joined our team through the acquisition of Podchaser Connect and has since become an integral part of how we strategize and implement effective communication and...

The practices used by Interview Valet have been used to leverage podcast interviews since 2013. During that time we have defined and refined the category of Podcast Interview Marketing from more than 75,000 podcast interviews. Our discussion today...

There’s podcast guesting and then there’s podcast interview marketing. Getting maximum results isn’t only about doing more guest appearances, but about actively promoting and repurposing your interviews. This is one of the primary things we...

Everyone faces adversity and challenges in life and business. But it’s our reaction to those obstacles that determine success or failure. In this episode, Interview Valet’s Kristen Nolan talks with Award-Winning Business Leader Chad E. Foster...

One of the biggest obstacles business owners face today is obscurity. In a climate where everyone is vying for attention and we’re all saturated with noise, how are brands successfully standing out in a crowded marketplace? Host Tom Schwab talks...

If you've heard of inbound marketing, you've probably heard of this week’s guest. Marcus Sheridan. Known for his groundbreaking work with HubSpot and his influential book "They Ask, You Answer," Marcus has transformed how businesses engage with...

Whether you’ve tried podcast guesting in the past and didn’t see any results, or you have considered trying it out but are concerned it won’t be worth the investment - this discussion is for you. Tiffany Meenk talks with IV founder Tom...

There’s nearly a consensus in marketing that you should only have one call to action (CTA). The idea is, that if you give leads too many choices they won’t make a decision you will lose them entirely. But our data for nearly a decade and 75,000...

One of the pillars of podcast interview marketing is the concept of moving people from being a passive listener to an active visitor to an engaged lead. Where you take other people’s audiences and turn them into your sales-qualified leads and...

This week Louise Buckley talks with international speaker and bestselling author Carrie Wilkerson about leveraging other people’s audiences to amplify your brand presence. Carrie underscores the unique power of tapping into existing audiences to...

Have you ever wondered why your podcast interviews aren’t converting? You guest on a podcast, have a great engaging conversation with the host, and then hope to see conversions from the audience. But how are you bridging the connection between that...