Brand Growth Episodes

Tom Schwab sits down with Liz Brooks, podcast strategist at Interview Valet, to explore the evolving role of public relations in today’s AI-driven world and why your reputation depends on more than just publicity. Drawing on her background working with top PR firms in Silicon Valley, Liz shares how she sees podcast interviews as a strategic tool for building trust and authority over time. This isn’t about chasing headlines or temporary buzz, it’s about leveraging the authenticity of your voice t...

When was the last time you listened to your own podcast interview, not just for what you said, but how you said it? Darren Horwitz, TenTen Group founder and brand strategist, and host Tom Schwab hold a thought-provoking conversation about a crucial, often overlooked element of podcasting: tone of voice. Your interviews aren't just about sharing knowledge, they're about building trust and human connection. And that trust lives in your tone. Darren explains how leading brands spend thousands do...

In a crowded and noisy marketplace, the story you tell determines whether you’re seen as indispensable or easily replaceable. John Rougeux, founder of Flag and Frontier and leading voice in the field of category design, explores how your...

What if your biggest business challenge isn’t your product or service, but the category it lives in, or doesn’t? This week we hear from Kevin Maney, co-author of Play Bigger and founding partner of Category Design Advisors, with a...

A conversation you won’t want to miss with the co-founder of SparkToro and Snackbar Studio Rand Fishkin. Host Tom Schwab talks with the digital marketing visionary for a deep dive into what really matters in modern marketing. Together, they...

World record-holding mountaineer, author, and motivational speaker Jenn Drummond shares how non-fiction authors can strategically leverage podcast interviews to amplify their message, grow their audience, and drive meaningful results. Jenn didn’t...

What if everything you've been told about digital marketing is actually hurting your business? In this eye-opening conversation, Tom Schwab sits down with Bill Troy, co-founder of Polaris Institute and author of Click Sand: How Online Marketing Will...

Is podcasting only for extroverts? No.  It’s quite the opposite. Podcasts are shown to be an ideal platform for introverts. In this episode host Tom Schwab sits down with David Hall, host of the Quiet and Strong podcast, to shatter the myth...

Host Tom Schwab sits down with Beth Trejo, founder of Chatter Kick, to uncover the game-changing strategies behind leveraging podcast interviews for business growth. Beth shares her expertise on turning a single interview into a month's worth of...

Bryce Henson is the CEO of the widely recognized franchise Fit Body Boot Camp. He talks with Interview Valet Operations Manager Jessica Morgan about how he has masterfully used podcast guesting to amplify his brand's presence and attract new...

There’s podcast guesting and then there’s podcast interview marketing. Getting maximum results isn’t only about doing more guest appearances, but about actively promoting and repurposing your interviews. This is one of the primary things we...

One of the biggest obstacles business owners face today is obscurity. In a climate where everyone is vying for attention and we’re all saturated with noise, how are brands successfully standing out in a crowded marketplace? Host Tom Schwab talks...

Join Chloe Williamson as she talks with Interview Valet founder and CEO, Tom Schwab, in this deep dive discussion about aligning your business endeavors with the end goal in mind. Go behind the curtain to explore the intentional details of building...

Interview Valet’s Louise Buckley talks with the insightful business coach Sarah Greener, a renowned business coach from New Zealand. Sarah discusses how she has effectively used podcast interviews as a vital tool for global outreach. Despite being...

This enlightening episode features special guest Carla Fowler on how guests can effectively establish thought leadership and credibility with podcast interviews. An MD and PhD who founded THAXA out of a passion for performance science, using a...

AI is a shiny new object for many. It’s a powerful tool that marketers are using but how can it help podcast guests? There are a lot of new experts on the subject out there, but we wanted to talk to someone who understands the history and evolution...

This week Louise Buckley talks with international speaker and bestselling author Carrie Wilkerson about leveraging other people’s audiences to amplify your brand presence. Carrie underscores the unique power of tapping into existing audiences to...